Wilton London

Wilton London was born from a passion for scent. Founded by Sam, who wanted to blend essential oils with fragrance-free laundry liquids, the brand creates botanical home care that smells amazing. With modern fragrances designed by perfumers for a lasting scent, Wilton London offers a range of products that elevate your laundry experience. Committed to ethics, their products not only smell great but are also crafted with sustainability in mind, making them a delightful choice for conscious consumers.

FAQs

Who are Wilton London?

Wilton London was born from a dislike for the harsh smells of traditional cleaning products and a passion for delightful scents, starting its journey at a humble kitchen table where essential oil blends met fragrance-free laundry liquids. Proudly made in the UK, this innovative brand champions the use of naturally derived ingredients over harsh chemicals, aligning with its certifications as a BCorp, by the Vegan Society, and its commitment to being Carbon Neutral. On a mission to change the smell of clean, Wilton London ensures both a clean home and a clean conscience for those who value the planet as much as purity in their cleaning routine.

What are the most popular products by Wilton London?

Wilton London’s most-loved products blend effective cleaning with captivating scents. The Lavender Laundry Liquid is cherished for its calming aroma that leaves clothes feeling fresh and fragrant. For those seeking a warm, woody fragrance, the Cedarwood Fabric Conditioner softens fabrics while imparting a subtle, earthy scent. The Jasmine Laundry Liquid offers a delicate floral aroma, making laundry feel like a luxurious experience.

How do I use Wilton Laundry Liquid?

To use Wilton laundry liquid simply pour it directly into your machine's drawer. The key is to follow the dosage guidelines provided on the back of the bottle, using the bottle cap for precise measurement. It's important to adjust the amount based on the hardness of your water as those with hard water might find they need a bit more liquid to achieve the desired cleanliness and fragrance. For those pesky, tricky stains, apply a small amount of the liquid directly onto the stain before washing.

Are Wilton Laundry Liquids Non-Bio?

Yes! All Wilton laundry liquids are non-bio laundry detergents, thoughtfully formulated without enzymes which are often synthetic and not necessary for most laundry tasks. By excluding these enzymes they ensure their products are kinder to your skin, reducing the risk of allergies commonly associated with laundry products. The non-bio laundry detergents are infused with a botanical scent and enriched with essential oils, offering not just a gentle wash but a sensory experience that leaves clothes with a natural, refreshing fragrance. This approach aligns with the brand's commitment to creating products that are both effective and gentle, suitable for all skin types and ideal for those seeking a luxurious, eco-friendly laundry solution.

Are Wilton Laundry Detergents safe to use on delicates?

Yes, Wilton laundry detergents are safe to use on delicates. The range of non-bio laundry liquids is specially formulated for washing your most delicate items, including wools and silks. These fibers can be damaged by the enzymes found in bio detergents, but since all Wilton laundry liquids are non-bio and wool safe, they're an excellent choice for your delicate garments. It's always a good practice, however, to double-check your garment's care label instructions before proceeding with the wash. This ensures that you provide the best care for your delicates, preserving their quality and extending their lifespan.

Are Wilton bottles recyclable?

Yes! All of the bottles are 100% recyclable including the cap. For bonus points they are also made with recycled materials!

Are Wilton cruelty-free & vegan-friendly?

Yes! Wilton are committed doing their bit for people, planet and nature – they're a certified BCorp, Vegan Society registered and Carbon Neutral.