Sebastian Professional

Founded in Los Angeles in 1972 by visionary hair stylist Geri Cusenza and her husband and business partner John Sebastian, Sebastian Professional was established with a vision to push boundaries and inspire self-expression through trailblazing product and service innovation. Geri invented the modern crimping iron, made famous by Barbra Streisand in the early 70s, and in 1984 Sebastian launched Shaper Hairspray, the first aerosol hairspray that could be sprayed upside-down without clogging, a product that remains one of the brand's icons today. Over 50 years later, Sebastian Professional is still the choice of creative professionals worldwide, with a range built on the belief that hair is one of the most powerful tools of self-expression.

The Dark Oil Silky Shine Shampoo is a firm favourite, delivering a deeply nourishing cleanse that preps hair for the smooth, glossy finish the Dark Oil range is known for, while the Dark Oil Smooth & Shine Styling Oil is the perfect finishing step, adding an effortless, frizz-free shine without any heaviness. The Trilliant Shine & Heat Protection Spray is equally beloved, a brilliant dual-action product that shields hair from heat damage while delivering a luminous, mirror-like shine. For fine or limp hair, the Volupt Thickefy Volumising Mousse is a go-to, building body and fullness from the roots without any stiffness or residue for a result that looks and feels naturally voluminous.

The Potion 9 range is one of Sebastian Professional's most iconic collections, a multi-benefit care and styling hybrid that delivers next-level nourishment and smoother hair with hybrid care and styling benefits. Start with the Potion 9 Nourishing Shampoo for a deeply hydrating cleanse that sets the foundation for the rest of the range, then follow with the Potion 9 Nourishing Conditioner for a rich, replenishing treatment that leaves hair noticeably softer and more manageable. The Potion 9 Leave-In Conditioner & Styling Cream rounds things out as the hero of the collection, a versatile hybrid that works as a leave-in treatment, a styling primer, and a finishing cream all in one.

The Sebastian Professional styling range is crafted with artists, for artists, covering every finish and hold level from lightweight, flexible sprays to stronger, more structural products for editorial and precision work. The Reshaper Strong Hold & Touchable Feel Hairspray is a go-to finishing product that locks styles in place without any stiffness, while the Texturiser Bodifying Liquid Gel adds structure and body for a range of styles from sleek to voluminous. The Craft Clay is a brilliant option for those who want a workable, texturising hold with a natural, matte finish, while the Microweb Fiber Elastic Hair Texturiser is a standout for adding definition, separation, and a flexible hold that moves with the hair rather than against it.

Sebastian Professional offers a wide range of targeted collections, each built around a specific hair concern. The Potion 9 range delivers next-level nourishment and smoother hair with hybrid care and styling benefits, making it one of the most versatile in the lineup. The Penetraitt range is designed for hair in recovery mode, helping to restore strength and softness to colour-treated, mechanically damaged, or overworked hair. Dark Oil smooths and softens without weighing hair down, delivering a glossy, polished finish that works across all hair types. The No Breaker range focuses on bond repair and strengthening, a brilliant choice for hair that has been through chemical treatments or repeated heat styling. For those with fine or limp hair, the Volupt range delivers lightweight volume and body without any of the heaviness that can weigh fine strands down.