Gem

Gem is here to make every day amazing, and we’re starting with the products you use every day. We make high-performing, beautiful bathroom essentials to help you turn your most basic routines into elevated rituals. Meet our indulgent Skin-Loving Deodorants and high-performing Oral Care, blending premium ingredients with proven efficacy, designed to put you in your prime.

Find Your Flavour

Smile, the future of oral care is here.

Find Your Scent

Deodorant that loves your skin.

FAQs

Who is Gem?

Gem is your bathroom bestie, here to make each day amazing, starting with the products you use everyday. Gem make high-performing, beautiful bathroom essentials that help turn your most basic routines into elevated rituals one brush, swipe or spray at a time.

What are the most popular products by Gem?

Gem is known for turning everyday essentials into products you actually look forward to using. The Skin Loving Deodorant Spray Santal offers up to 48 hours of protection while Hyaluronic Acid, Shea Butter and Vitamin E help keep underarms feeling soft and comfortable.

For your smile, the Whitening Pen PAP Coconut Mint is a handy option for targeting surface stains on the go, while the Dissolvable Whitening Strips offer an easy, peroxide-free way to brighten teeth at home.

The Body & Hair Fragrance Mist Watermelon Fresh gives hair and skin a fresh, juicy scent that’s easy to spritz on whenever you want a quick fragrance refresh.

Do Gem Whitening Pens actually work?

Absolutely! Gem's trusted formula delivers optimal whitening with low irritation. 100% of consumer study volunteers agree that Gem's Whitening Pen's improved the brightness of their teeth, 96% agree that they caused zero sensitivity, and 98% agree that their teeth were noticeably whiter after use!

Is Gem deodorant suitable for sensitive skin?

Absolutely! Gem deodorants feature an alcohol-free, paraben-free formula that is gentle on sensitive skin, with moisturising Shea Butter and Vitamin E to nourish while protecting.

Why are the Whitening strips so popular?

Because they’re scientifically proven to whiten teeth in just 3 days AND the first of its kind with innovative Dissolvable Technology! Gem's Whitening Strips create an invisible, comfortable and quick teeth-whitening experience, removing tea, coffee, red wine and smoking stains, plus their formulation is a gentle alternative to peroxide, lifting tough stains without damaging enamel!

What does the Gem Vanilla & Macadamia Body & Hair Fragrance Mist smell like?

The Gem Vanilla & Macadamia Body & Hair Fragrance Mist has a sweet, creamy gourmand scent that blends warm Vanilla with nutty Macadamia. It feels soft, cosy and easy to wear every day, with a lightweight mist that can be spritzed over both hair and body whenever you want a quick fragrance refresh.

What's so good about Gem electric toothbrushes?

With three cleaning modes, Gem's Electric Toothbrush is perfect for sensitive teeth, tooth whitening and deep cleaning. With 98% of consumer study volunteers agreeing that it's suitable for sensitive teeth, 96% agreeing that it effectively removes stubborn plaque, food and stains, and 100% agreeing it has an amazing battery life.