O&M

Clean, Vegan Professional Haircare from Sydney

O&M - Original & Mineral - has been pioneering clean haircare since 2000, founded by salon owner Jose Bryce Smith on a simple belief: there should be a healthier choice when it comes to looking after your hair. Born in Sydney and powered by science and nature, O&M creates professional-grade, high-performance products that deliver uncompromising salon results while protecting hair health. Every formula is vegan and PETA-approved, made in a solar-powered factory in Australia.

Clean, Kind & High-Performing

O&M is built on reducing chemical overload - cutting out the ingredients behind allergic reactions and skin sensitivities to create cleaner, kinder haircare for stylists and clients alike. It's gentle on hands and on hair, without ever compromising on the salon-quality performance professionals expect. The brand is just as committed to its footprint, using recycled aluminium and PCR materials throughout. Clean, kind, and genuinely high-performing - you can smell the O&M difference.

Shop the O&M Ranges

Smooth & repair: the luxurious Project Sukuroi smoothing range tames frizz and boosts shine, while Hydrate & Conquer delivers serious moisture to dry, damaged or coloured hair.

Curls & fine hair: define and nourish natural texture with the Curl Curl range, or add body and strength to fine hair with Fine Intellect.

Colour care: protect and extend your colour with the Cor.Restore treatments, powered by chromaGard technology.

Style & refresh: finish with cult favourites like the Dry Queen Dry Shampoo, Original Queenie Hairspray and the Desert Dry Texture Spray.

Original. Clean. Kind.

O&M is a purpose-driven brand created by hairdressers, for hairdressers - on a mission to disrupt the industry and prove that the best hair products are made in salons by the people who use them. If you want professional results from a brand that puts hair health, people and the planet first, O&M is where to start.