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Wet N Wild

Wet N Wild is an American brand founded in 1979 in Los Angeles. Their proudly cruelty-free range of beauty products has been developed to be inclusive of all ages, ethnicities, skin colours and financial status. Wet N Wild has over 90% brand recognition in the States and they claim to sell a black eyeliner pencil every 20 seconds! The range is also proudly cruelty-free.

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