Vita Coco started in New York City when two friends asked locals what they miss most about their home in Brazil. It wasn’t long before they realised not just how popular the beverage was, but also how nutritious and beneficial it is for the body. Over the years, Vita Coco have become a household brand, promising all their products use real, honest ingredients. Now, they make moves in the hair care scene, developing whole ranges of Coconut-based products targeted at different hair concerns. From empowering farmers to fueling programs that provide access to nutrition and wellness in local communities, Vita Coco is committed to spreading the goodness of the Coconut across the globe.
