{"product_id":"project-plump-matte-plumping-primer-2ml","title":"Project Plump Matte Plumping Primer 2ml","description":"\u003cp\u003eProject Plump Matte Plumping Primer (2ml) is a 3-in-1 lip primer designed to smooth, hydrate and enhance the appearance of your lips. Created to prep the lips before colour application, it helps to create a soft, matte base while delivering a subtle plumping effect for a fuller-looking finish.\u003c\/p\u003e\u003cp\u003eFormulated with MAXI-LIP, it works to support Collagen production over time, helping to improve lip volume and definition. A gentle tingling sensation, activated by Vanillyl Butyl Ether, provides an instant plumping effect, while Vitamin E helps to lock in moisture and prevent dryness, especially under matte lip products. The lightweight formula grips colour effectively, ensuring a smooth, comfortable finish that lasts throughout the day. Approved by dermatologists and free from parabens. Cruelty-free \u0026amp; vegan-friendly.\u003c\/p\u003e","brand":"Project Plump","offers":[{"title":"Default Title","offer_id":56450807824710,"sku":"PRO0001","price":12.7,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0844\/3861\/4342\/files\/PRO0001.png?v=1777296837","url":"https:\/\/www.justmylook.com\/products\/project-plump-matte-plumping-primer-2ml","provider":"Justmylook","version":"1.0","type":"link"}