As we step into April 2023, TikTok continues to be a hotbed of beauty trends and must-have products. With the constant influx of viral videos, it’s hard to keep up with the latest beauty craze. But don’t worry, we’ve got you covered! Here are the top 10 most popular beauty products on TikTok this month.
L’Oreal Infallible Fresh Wear Foundation
L’Oreal’s Infallible Fresh Wear Foundation has taken TikTok by storm due to its long-lasting and natural finish. The foundation is loved by beauty enthusiasts for its lightweight and buildable coverage. Check out this viral TikTok to see it in action.
@mangomoniica My shade match was a little off#lorealparis #lorealparismakeup #lorealinfalliblefoundation #liquidfoundation #foundationtutorial #foundationreview #makeupreview #makeuplover #beautyreview #drugstoremakeup #makeuptutorial #makeuptoks #beautytoks #makeupover30 #foryou #fyp #mangomoniica @L’Oréal Paris @loréal paris ♬ Sweetest pie dua lip and megan thee stallion – Scar ⁷ ⭑
Fenty Beauty Gloss Bomb Heat
Fenty Beauty’s Gloss Bomb Heat has become an instant hit on TikTok due to its plumping effect and long-lasting shine. The lip gloss is infused with a warming sensation that creates a fuller pout. Here’s a TikTok showing the Gloss Bomb Heat in all its glory.
@mangomoniica Fenty gloss bombs just hit differently✨🤩 #fentybeauty #fentybeautyglossbomb #fentybeautyglossbombheat #glossbombheat #lipgloss #lipglosstutorial #makeupreview #makeuptutorial #firstimpressions #lipplumping #lipplumpinggloss #OLAFLEX #DoritosDareToBeBurned #foryou #fyp #mangomoniica @Fenty Beauty ♬ BIG MAD – Ktlyn
Milk Makeup Hydro Grip Primer
Milk Makeup’s Hydro Grip Primer has been creating waves on TikTok due to its hydrating and long-lasting formula. The primer helps create a smooth canvas for makeup application and keeps it in place all day long. Check out this viral TikTok to see it in action.
@rudiberry Don’t sleep on the rest of this line! 👀😍💚 @milkmakeup AD #HydroGripPrimer #HydroFam #MilkPartner #viralmakeup ♬ Time Is Now – Marc Adamo / Thomas Hill
Huda Beauty Naughty Nude Palette
Huda Beauty’s Naughty Nude Palette has become a TikTok favourite due to its range of sultry shades and easy-to-blend formula. The palette is perfect for creating smouldering eye looks that are perfect for a night out. Here’s a TikTok showing you how to use it.
@fredrikskoglundd @hudabeauty ♬ original sound – Freddy✨
Drunk Elephant Beste No. 9 Jelly Cleanser
Drunk Elephant’s Beste No. 9 Jelly Cleanser has taken over TikTok due to its gentle yet effective formula that cleanses without stripping the skin. The cleanser is perfect for all skin types and helps remove dirt and makeup with ease. Check out this viral TikTok to see it in action.
@dermdude #skincareproduct review of @Drunk Elephant Beste No.9 Jelly Cleanser! #facewash #affordableskincare #skincaretips ♬ CUFF IT – Beyoncé
The Ordinary Niacinamide 10% + Zinc 1%
The Ordinary’s Niacinamide 10% + Zinc 1% has become a cult favourite on TikTok due to its ability to reduce the appearance of blemishes and congestion. The serum helps regulate sebum production and minimises the appearance of pores. Here’s a TikTok showing its benefits.
@itsyuki___ HOW TO GET RID OF BUMPS AND TEXTURE ON SKIN❤️❤️#theordinary #niacinamide #zinc #bumpyskin #texturedskin #skincare ♬ You Got It – Vedo
Laneige Lip Sleeping Mask
Laneige’s Lip Sleeping Mask has become a TikTok favourite due to its nourishing and hydrating formula that helps repair dry and chapped lips. The lip mask is infused with a blend of antioxidants that protect the lips from environmental stressors. Check out this viral TikTok to see its results.
@loveybeans What’s a new @LANEIGE OFFICIAL lip sleeping mask if you’re not going to destroy it the moment it arrives💓 #satisfying #skincare #lipmask #laneigelipmask #laneige ♬ original sound – <3
Anastasia Beverly Hills Brow Freeze
Anastasia Beverly Hills Brow Freeze has taken TikTok by storm due to its ability to hold brow hairs in place all day long. The clear formula is perfect for achieving that trendy brushed-up brow look. Here’s a TikTok showing you how to use it.
@mimiarr My Absolute favourite product for a fluffy brow, the result speaks for itself ! @ABH Cosmetics #ABHBROWS #anastasiabeverlyhills ♬ original sound – Melissa A. R
Tatcha The Dewy Skin Cream
Tatcha’s The Dewy Skin Cream has become a TikTok favourite due to its luxurious and hydrating formula that helps plump and smooth the skin. The cream is perfect for achieving a dewy and radiant complexion. Check out this viral TikTok to see its results.
@kensnation here’s nothing like @tatcha dewy skin cream 🤌🏼 #tatcha #tatchapartner ♬ original sound – Kensington
Elf Bite-Size Eyeshadow Palette
Elf’s Bite-Size Eyeshadow Palette has become a TikTok favourite due to its affordable price point and range of wearable shades. The palette is perfect for creating everyday eye looks that are perfect for any occasion. Here’s a TikTok showing you how to use it.
@arianalucidonio elf bite size eyeshadow palette ($3) swatches as requested! the shimmers are 🤩 #elfcosmetics #makeup #xyzcba #foryou #fyp #trending #viral ♬ original sound – arianalucidonio
These 10 products are just a small example of the many viral beauty trends that have taken over the app in recent months. Whether you’re a beauty enthusiast or just looking for some new products to try, these TikTok-approved products are definitely worth a buy.